Broadcasts

Broadcasts let you send a single message to many audience members at once. They’re ideal for announcements, product updates, newsletters, and any message where the audience is “a group”, not one specific user.

What a broadcast is

A broadcast is a bulk send job. You choose:

• Who should receive it (for example, a segment or your entire audience)
• What you’re sending (typically a template, sometimes manual content)
• When to send it (now vs scheduled)

Broadcasts help you keep targeting and content decisions in one place, instead of scattering one-off scripts across repos.

How it fits into the system

• Segments define recipient sets.
• Templates keep content consistent across channels and iterations.
• Categories + Preferences ensure you respect opt-outs at scale.
• Delivery tracking (especially for email) is much more valuable in a broadcast context because you can monitor outcomes across a population.

Getting started

1. Identify members and make sure they have the attributes you need for targeting.
2. Create a segment (optional but recommended) to define the audience.
3. Create a template for the message.
4. Create a broadcast in the Dashboard, select your segment, choose channels, and send a test to confirm rendering.